Set a direction
“We are doing a lot, but I’m not sure what is moving us towards our goals.”
We clarify your positioning, priorities, channels and campaigns. Strategy becomes a set of practical choices that fit your market and available resources.
You already have ideas, tools and activity in motion. Since 2016, I have helped businesses, teams and professionals decide where to focus, what to improve and how to make progress last.

We start with what is slowing down your marketing, your team or your growth.
We clarify your positioning, priorities, channels and campaigns. Strategy becomes a set of practical choices that fit your market and available resources.
I map clearer workflows and identify where automation and AI can reduce unnecessary steps, support the team and improve lead management.
Build skills
Practical training for individuals and small groups.
Organise the work
Strategic guidance and coordination for your in-house team.
Every project starts with the real context: goals, people, tools and constraints. From there, I build a clear, shared and measurable way forward.
Goals, audiences, work already under way and available resources.
Outcome: a shared picture of the current situation.
Separate what matters now from what can wait.
Outcome: a clear direction and visible priorities.
Turn decisions into processes, campaigns, content or training.
Outcome: a plan the team can use in its daily work.
Review the data and workflows, then refine the decisions.
Outcome: next steps grounded in evidence.
Tell me where work is getting stuck. Together, we can work out what kind of support would help.
A first conversation to understand the context and the most useful next step.
A few useful answers before you choose a path.
We begin with a conversation about your situation, what you have tried and what you want to achieve. Then we can consider a strategic review, ongoing consulting, training or team advisory.
Yes. The work is shaped around your business, the time you can give to marketing and the resources available. You do not need an in-house department to build a clear strategy.
Yes. We can clarify priorities, roles and decision-making, coordinating the people already involved. If specialist skills are needed, I can help you bring in trusted partners.
Once we have clarified the goals and scope. The proposal sets out the work, format, timing and fee. An introductory call does not commit you to a project.
I am based in Milan and also work online. On-site meetings and travel are agreed around the project.